The Secret to Efficiency: How Outsourcing Can Help Your Business

by | Apr 28, 2020 | Business Feature

If you’ve just launched your business, you may be wondering how you can operate more efficiently. After all, with a small team and big dreams, it can be hard to get everything that you’d like to. Even if you are getting through each week, you may find that not everything is done to the standards of quality that you’d like. One secret to efficiency that many people don’t realize when they’re just starting out is the advantage of outsourcing some aspects of your business to third-party companies.

Why Outsourcing Helps Businesses

It shouldn’t be hard to understand why outsourcing can be so beneficial to new companies. After all, with only a few team members, it can be difficult to run as many departments as some of your competitors. One reason that outsourcing can sometimes make more sense than hiring another dedicated employee comes down to how your budget and financing is structured. After all, when you hire a team of employees, you have to pay them more than just their salary. Other benefits such as subsidized health insurance costs and 401k or retirement fund matches mean that hiring a team of other people can often be much costlier than just outsourcing specific job duties. As a result, if you’d like to maximize your budget, outsourcing is an excellent strategy to keep in mind.

Look to Outsource Whole Departments

One great way to use outsourcing with your business is to look at a whole department that could be managed by another company. An excellent of this is outsourcing your marketing or public relations work to a third-party company. These sorts of companies have a roster of clients and years of experience doing this kind of work, which means that they can be a valuable resource for your business when you’re just starting out.

Best of all, you can work with agencies from across the country, meaning that you have your pick of the litter when it comes to finding a business that matches your company’s values and goals. Whether that means leveraging the collective expertise of an SEO firm or getting points on brand strategy or collateral from a creative agency, there are plenty of ways to outsource your marketing to free up time for other duties.

Major corporations often do this when it comes to their own marketing, and it’s a worthwhile strategy to utilize for your startup, too. After all, staff may easily become overwhelmed handling something as complex by SEO on their own, but a skilled agency has the time to do things properly.

Reduce Your Workload

If you don’t have the money to outsource everything to a third-party company, you may still be able to reduce your workload with outsourced companies. For example, if you have a general manager who handles payroll, this can be a tedious task and take up a lot of their time. The same can be said for handling your bookkeeping and company finances.

Outsourced accounting services can help handle these sorts of responsibilities and keep your business on track. A business like Fully Accountable markets itself as your “back office solution,” even offering advisory services for CFOs to gain deeper insight into how your company is handling things like bookkeeping and other accounting needs. As a result, even if you aren’t able to outsource a full position or department to another company, it could still save an employee time and energy if you don’t have one person handling every aspect of a specific job.

Ultimately, whether or not you want to keep working on things in-house or not is up to you. That being said, there’s a major upside to letting another company handle some of your business tasks since it frees up time and other company resources to focus on more important tasks.