The Metropolitan Museum of Art launches Art Links blockchain game

by | Jan 23, 2025 | Technology

The Metropolitan Museum of Art has launched a short-session Web3 game, Art Links, that invites players to identify common threads among works of art.

This is the first Web3-based experience at The Met. Designed in partnership with the art and tech platform TRLab, this mobile-first, browser-based, blockchain-powered game presents a new way to engage with the Museum, and offers the opportunity to collect special in-game non-fungible token (NFT) badges and win in-person and digital rewards.

Art Links launches today and is available on The Met’s website. The serialized game, which releases new challenges weekly, features over 140 works of art from across The Met collection. Upon successfully finding art-based connections—or “chains”—between works, players can claim free NFT “badges” and earn “achievements” by tackling in-game challenges. After the January 23 launch, new challenges will be released on Thursdays at 12:01 a.m. EST for 12 weeks.

The game is available via the web and can be played on screen readers for those with vision impairments, said Brett Renfer, senior product manager of emerging technologies, in a press briefing.

If you’re a gamer, you may be aware there are a lot of people that look down on games as a form of artistry, but that’s getting harder to say when a museum like The Met gets involved in gaming.

The goal is to find missing art links: words, materials, art works or emojis. It’s played in three rounds, with each round getting harder. You can read an art work’s label and a fun fact about the Met and its history. If you get a prize and complete three, you can get an NFT. It’s a 12-week game, and each week has unique content. There are …

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