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Madhya Pradesh showcases tourism potential at FITUR 2025: Shri Dharmendra Bhav Singh Lodhi, shares the Best of MP’s Tourist Attractions
Monday, February 3, 2025[embedded content]At FITUR 2025, the prestigious international tourism fair held in Madrid, Spain, Travel And Tour World had the privilege of interviewing Shri Dharmendra Bhav Singh Lodhi, the Hon’ble Minister of State (Independent Charge) for Culture, Tourism, and Religious Trusts of the Government of Madhya Pradesh. The Minister shared his insights on Madhya Pradesh’s participation in the event, the state’s marketing strategies for 2025-26, and its approach to attracting tourists from around the globe.
Experience at FITUR 2025
Expressing his enthusiasm, Minister Lodhi remarked, “We feel good at FITUR 2025. This program has been attended by people to talk about tourism and promote tourism. This is a great event.” He emphasized the significance of FITUR as a platform to showcase Madhya Pradesh’s diverse tourism offerings, stating, “Madhya Pradesh, the heart of India, offers ample opportunities for tourism of all types—nature, culture, history, and more.”
The Minister extended his congratulations to the organizers for hosting such a significant trade fair, highlighting that over 100 countries were participating, each presenting their unique attractions. He noted, “It is a brilliant platform where culturally people come together, learn from each other.” Looking ahead, he expressed optimism about the remaining days of the event, anticipating valuable learning experiences and opportunities for collaboration.
Marketing Strategies for 2025-26
Discussing Madhya Pradesh’s marketing strategies for the upcoming years, Minister Lodhi conveyed gratitude to FITUR for providing a platform where the state has been participating for quite some time. He stated, “Madhya Pradesh has always marketed itself as an offbeat, multispecialty destination of first choice, offering varied …