The EV maker also opened its first showroom in Mumbai on Tuesday.Tesla has launched its Model Y in India for about $70,000, a significant markup relative to its other major markets, reflecting the country’s high tariffs on electric vehicle imports, which CEO Elon Musk has long criticised.
The electric carmaker announced the price on Tuesday.
Deliveries are estimated to start from the third quarter, the US automaker is targeting a niche electric vehicle segment in India that accounts for just 4 percent of overall sales in the world’s third-largest car market.
It will compete mainly with German luxury giants such as BMW, Mercedes-Benz and South Korea’s Kia rather than domestic mass-market EV players such as Tata Motors and Mahindra Auto.
On Tuesday, Tesla opened its first showroom in Mumbai and began taking Model Y orders on its website, marking its long-awaited entry into the market where Musk once had plans to open a factory.
For now, Tesla will import cars into a country where tariffs and related duties can exceed 100 percent, driving up the price for consumers.
Tesla’s Model Y rear-wheel drive is priced at about $70,000 (6 million rupees), while its Model Y long-range rear-wheel drive costs roughly $79,000 (6.8 million rupees), according to the website.
Tariff pressures
The prices include the tariff and additional levies imposed by the state. There was no breakdown of the price on the website and Reuters could not immediately ascertain the listing price.
They compare with a st …