Home » TOURISM NEWS » Step Into The Future Of Travel At The Philippine Travel Mart 2025,Where Innovation, Wellness, And Green Adventures Await: What You Need To Know Saturday, August 2, 2025The Philippine Tour Operators Association (PHILTOA) officially launched the 36th Philippine Travel Mart (PTM) with a media event at The Peninsula Manila, giving a preview of what promises to be a landmark tourism expo in 2025. The event, set to take place from September 5–7, 2025, at the SMX Convention Center Manila, brings together key players in the tourism and travel industry, showcasing an evolution in how the Philippines is positioning itself as a leading travel destination for the next generation of global explorers.Thematic Focus: Boosting the NextGen TourismThis year’s theme, Boosting the NextGen Tourism, reflects a forward-thinking approach to travel and tourism, addressing the evolving preferences of modern travelers. The theme is founded on four pillars—sustainability, digitization, inclusivity, and health and wellness—which are central to shaping the future of tourism not only in the Philippines but across the globe.Advertisement The Department of Tourism and the Tourism Promotions Board co-present the event, with sponsorship from GCash, Philippine Airlines, and official partner EastWest Bank. These stakeholders are aligning their efforts with PHILTOA’s vision to redefine tourism experiences for future generations.The Rise of Sustainable and Responsible TourismOne of the most significant aspects of PTM 2025 is its emphasis on sustainability. With the global travel industry increasingly focusing on eco-friendly practices, the event aims to promote green travel, eco-tourism, and responsible tourism. Visitors can expect to see exhibitors that highlight eco-conscious destinations, products, and services that are leading the way in sustainable tourism.Philippine destinations renowned for their natural beauty, such as Palawan, Bohol, and Siargao, are already working on initiatives to protect local ecosystems, reduce carbon footprints, and promote the responsible use of natural resources. These practices are aligned with global trends, where tourists are more aware of their environmental impact and are seeking out destinations and experiences that support sustainability.At PTM 2025, attendees will gain insights into how green tourism can be integrated into travel packages, with a focus on eco-friendly resorts, local farm-to-table dining, and conservation initiatives that protect the country’s rich biodiversity. This emphasis on sustainability is poised to attract eco-conscious travelers from around the world, making the event a key platform to showcase the Philippines as a sustainable destination.Digitization: Transforming the Travel ExperienceIn an age where technology is shaping almost every aspect of our lives, the digitization of tourism is another critical focus of PTM 2025. The tourism industry is rapidly adopting new technologies such as AI-driven experiences, smart travel tools, and cashless transactions to streamline the travel experience. These innovations are designed to make tr …
