Home » TRAVEL EVENT NEWS » Moscow Gears Up for Meet Global MICE Congress 2025: The Start of a New Era in Business Tourism in Russia Published on
October 13, 2025Moscow is set to be the center of the global MICE (Meetings, Incentives, Conferences, and Exhibitions) industry this December. The city will host the Meet Global MICE Congress 2025 on December 17–18 at the World Trade Center. This event marks the third consecutive edition of the congress, solidifying its position as one of the most influential gatherings in the global MICE calendar. With the theme “Unity through Open Diversity: New Opportunities for Global Growth,” this year’s congress aims to explore new opportunities for collaboration, growth, and the evolving trends that shape the MICE sector.The congress will feature more than 15 business sessions. These discussions will focus on topics such as fostering collaboration between governments and industry leaders, exploring destination marketing, business strategies, and the role of emerging technologies in the MICE sector. Industry professionals, MICE planners, and tourism experts from Russia, BRICS countries, and nations across the Global South will attend. Over 3,200 pre-scheduled meetings are expected to take place, offering ample opportunities for networking, partnerships, and industry insight.Advertisement A Platform for Networking and Knowledge SharingAs one of the largest and most anticipated MICE events, the Meet Global MICE Congress provides a platform for industry leaders to engage in high-level conversations about the future of business tourism and international cooperation. The event will play a key role in Moscow’s strategy to expand its influence in the global business tourism market. By 2030, Moscow aims to increase its number of business travelers from the current 5 million to 8 million, with projected tourism revenues reaching 500 billion rubles.The congress will also serve as a venue for showcasing some of the world’s top international MICE destinations, promoting both Russian and global venues to industry decision-makers. This comes after the success of last year’s BRICS Edition, which attracted participants from 17 different countries, further demonstrating the growing global relevance of the congress.MICE Events in 2026: A Year of Continued GrowthThe Meet Global MICE Congress 2025 will serve as an exciting precursor to several other major MICE events planned for 2026. These events will continue to push the boundaries of collaboration, innovation, and the future of business tourism. From April to August 2026, various cities across the globe will host prominent MICE events that promise …
