Home » Austria Travel News » Azerbaijan Shines at Ferien-Messe Wien in Austria, Showcasing Its Growing Tourism Potential and Diverse Attractions Published on
January 19, 2026Azerbaijan, known for its rich cultural heritage, breathtaking landscapes, and diverse attractions, has once again made a strong impression on the global tourism stage. From January 15 to 18, 2026, the country participated in the prestigious “Ferien-Messe Wien” tourism exhibition in Vienna, Austria. This renowned event, one of Europe’s top tourism fairs, drew a wide range of visitors, offering Azerbaijan the perfect opportunity to showcase its growing tourism potential and unique offerings. The exhibition allowed Azerbaijan to highlight the many reasons why it’s becoming an increasingly popular destination for travellers worldwide.Azerbaijan’s Participation at Ferien-Messe WienThe Azerbaijan Tourism Bureau, in collaboration with the Azerbaijan Cultural Center in Vienna and Dreamland Baku, played a significant role in representing the country at the exhibition. These entities worked tirelessly to present a comprehensive picture of Azerbaijan’s vibrant tourism scene, which ranges from its cosmopolitan capital, Baku, to the serene beauty of its natural landscapes. The country’s participation at the event was marked by an informative and engaging presentation of its tourism offerings, aimed at enticing Austrian tourists to explore Azerbaijan.Advertisement Azerbaijan’s ambassador to Austria, Rovshan Sadigbeyli, paid a visit to the national stand during the exhibition. His visit underscored the importance of Azerbaijan’s growing relationship with Austria, not just on a diplomatic level but also in terms of enhancing tourism exchanges. The Azerbaijan Tourism Bureau’s efforts were further bolstered by well-known Austrian journalist Klaudius Reichel, who shared valuable insights about Azerbaijan’s tourism offerings. His presentation at the exhibition highlighted the country’s rich history, modern attractions, and diverse …