LinkedIn has begun rolling out new tools designed to address what the company describes as AI-generated content on its platform. The initiative includes a dedicated reporting button that allows users to flag posts they believe were created by artificial intelligence, with the option appearing in the menu for individual posts.
The move comes in response to research indicating substantial volumes of AI-generated material on the platform. According to analysis by AI detector Pangram cited by 404Media, approximately 41 percent of longform posts on LinkedIn were identified as completely generated by artificial intelligence.
LinkedIn’s chief product officer Hari Srinivasan outlined the company’s approach to the issue in a statement, emphasizing that addressing AI-generated content represents a significant priority. Beyond the user-facing reporting mechanism, the company is developing improved detection systems designed to identify posts that appear to be AI-generated or otherwise low-quality in nature. These classifiers will be integrated into LinkedIn’s content distribution algorithms to reduce the prevalence of such material in users’ feeds, particularly in suggested content and posts from accounts outside users’ immediate networks.
Additionally, LinkedIn is modifying existing functionality that previously used artificial intelligence to enhance user posts. The company is transitioning away from that feature in favor of a new tool focused on proofreading without altering the original voice or tone of the author’s writing.
The company is also testing additional transparency measures that would inform users when others perceive their posts as inauthentic or heavily reliant on AI assistance, according to Srinivasan’s statement.
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