Trump Media & Technology Group, the company operating Truth Social, announced plans to offer Wall Street financial institutions expedited access to posts from the platform’s most-followed accounts. The service, set to begin on August 1, will deliver content to paying clients in milliseconds through a system called Truth API, available around the clock.
The paid feed targets traders and financial firms who rely on rapid access to market-moving information. Trump’s social media posts have historically triggered significant fluctuations in global financial markets, particularly regarding trade and tariff announcements. Previously, financial institutions manually monitored the platform for relevant updates, but delays of even seconds can result in substantial losses for trading operations.
Kevin McGurn, interim chief executive of Trump Media, stated that the new service addresses an existing market demand and will establish a recurring revenue stream for the currently unprofitable company. The firm did not disclose pricing details for the service. Trump Media noted that certain financial firms have been extracting its data without authorization for several months and indicated it will soon block these unauthorized methods, effectively requiring firms to purchase the official feed.
As the majority shareholder of Trump Media through his family holdings, President Trump stands to benefit financially from the venture. The arrangement raises questions about the intersection of the president’s private business interests and his public role. Legal experts note that while data tiering does not necessarily violate federal securities laws, the situation presents an unusual scenario in which the president’s public statements could be sold on preferential terms to financial markets.
Other social media platforms already offer commercial data services, though this arrangement appears distinctive given its direct connection to a sitting president. Industry observers noted that firms unable to access the expedited feed might face competitive disadvantages, though some emphasized that presidential posts represent a relatively small fraction of overall market-moving information.