Fox Corp. attributed strong quarterly financial results to the FIFA World Cup tournament held in North America this summer. The company reported total revenue increased 28% to $4.21 billion compared with the prior-year period, while advertising revenue surged 78% to $1.92 billion, driven largely by World Cup coverage and performance from its streaming platform Tubi.
The tournament generated substantial viewership across Fox’s broadcast and streaming platforms, averaging approximately 7.7 million viewers across 104 matches. The championship match between Spain and Argentina drew nearly 39 million viewers, setting a record for Fox’s platforms according to Nielsen data. NBCUniversal’s Telemundo and Peacock, which carried Spanish-language broadcasts, also benefited from strong viewership and advertising dollars.
Tubi, Fox’s advertising-supported streaming service, attracted over 20 million viewers for its World Cup hub, while select early-round matches generated two of the highest traffic days in the platform’s history. Fox One, the company’s broader streaming service that launched approximately a year prior, also benefited from World Cup viewership, driving new customer acquisitions and strong retention rates. Distribution revenue for the quarter increased 5%, partly attributed to Fox One performance.
Fox CEO Lachlan Murdoch characterized the fiscal year as delivering “record financial performance” and highlighted a particularly strong Upfront selling season with double-digit volume growth. The company continues to rely heavily on advertising revenue as traditional pay TV subscriber losses affect distribution revenue, a challenge impacting the broader media industry. Fox’s portfolio remains weighted toward sports and news content, positioning it to capitalize on major sporting events that attract large advertising-supported audiences.
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