Rome’s MIA market, a film and television industry event, will take place from October 19-23, featuring multiple high-profile speakers from the media and entertainment sector. The confirmed participants include Marco Bassetti, chief executive of Banijay Entertainment; Anna Marsh, deputy chief executive of Canal+ and leader of Studiocanal; Jane Tranter, head of Bad Wolf; and director Edward Berger, known for his work on “All Quiet on the Western Front.” The program will also include Raj Singh, CEO of Media Capital Technologies, who will participate in activities related to the European Investment Hub, a newly established platform focused on financial mechanisms supporting the audiovisual sector across Europe and internationally.
The market has introduced a revised format designed to utilize the Via Veneto and Piazza Barberini areas as an integrated district for the international film and audiovisual industry. This approach aims to facilitate connections among creative professionals, industry participants, financial institutions, and innovators. Palazzo Barberini will continue serving as the main headquarters, housing principal conferences and the European Investment Hub, which will bring together European funding sources, financial institutions, investors, and international operators.
The program incorporates research and analysis from Italian industry organizations. ANICA, the Italian Association of Film, Audiovisual and Digital Industries, will present findings on evolving patterns in film consumption, while APA, the Italian Audiovisual Producers Association, will release its annual assessment of the Italian audiovisual sector. Multiple hotel venues have been incorporated into the market structure, including the Hotel Westin Excelsior, InterContinental Rome Ambasciatori Palace, Hotel Sina Bernini Bristol, and the Grand Hotel Palace, each hosting specialized programming and networking activities focused on different sectors such as documentary, animation, and series production.
Additional facilities include Spaces Via Veneto, dedicated to emerging talent development and intellectual property promotion through the Unbox initiative, a partnership with Alice nella Città, which supports emerging filmmakers transitioning from short films to feature and series projects. The W Rome hotel will host Casa Mia, a daily networking space operating from 6 PM to 8 PM throughout the market. The event receives organizational support from Italy’s Ministry of Foreign Affairs and International Cooperation, the ICE agency, Creative Europe MEDIA, the Italian Ministry of Culture, and regional institutions including the Rome Lazio Film Commission Foundation and the Lazio Region.
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