Whoop introduced Humans, a new social network feature launching Thursday for members of its wearable fitness platform. The service enables Whoop users to share health and performance data collected by the company’s devices while connecting with other wearable users.
The platform allows members to make their metrics, activities, and achievements visible to other Whoop wearers through various sharing features. Users can post photo-based content called “Moments” similar to Stories on other social media platforms, and can add comments and reactions to posts from other members. The Community tab within Whoop’s app displays a feed of Moments from followed users, showing fitness data alongside visual content. When users share details about activities like runs, posts include route maps and performance information such as pace and distance.
Whoop positions Humans as distinct from mainstream social media platforms, claiming the network is “entirely human” rather than saturated with artificial intelligence, automated accounts, bots, or manufactured content. Company CEO Will Ahmed stated that Humans represents “the most verifiably human network ever launched,” with every account representing a real person with a verified heartbeat through the company’s wearable devices.
Users maintain control over their shared information, with the ability to choose which activities, achievements, and metrics appear on Humans, including Recovery, Strain, Sleep, HRV, and resting heart rate data. The platform includes privacy options such as marking Moments posts as private and a “Stealth Mode” feature that temporarily hides health and performance data without altering overall sharing settings. Activities marked as sensitive are not shared by default.
Whoop stated that its existing Teams social feature, which allows sharing of strain, recovery, and sleep data along with group leaderboards, will remain available alongside the new Humans network.
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