When Intuit shipped AI agents to 3 million customers, 85% came back. The reason, according to the company’s EVP and GM: combining AI with human expertise turned out to matter more than anyone expected — not less.Marianna Tessel, the financial software company’s EVP and GM, calls this AI-HI combination a “massive ask” from its customers, noting that it provides another level of confidence and trust. “One of the things we learned that has been fascinating is really the combination of human intelligence and artificial intelligence,” Tessel said in a new VB Beyond the Pilot podcast. “Sometimes it’s the combination of AI and HI that gives you better results.”Chatbots alone aren’t the answer Intuit — the parent company of QuickBooks, TurboTax, MailChimp and other widely-used financial products — was one of the first major enterprises to go all in on generative AI with its GenOS platform last June (long before fears of the “SaaSpocalypse” had SaaS companies scrambling to rethink their strategies). Quickly, though, the company recognized that chatbots alone weren’t the answer in enterprise environments, and pivoted to what it now calls Intuit Intelligence. The dashboard-like platform features specialized AI agents for sales, tax, payroll, accounting and project management that users can interact with using natural language to gain insights on their data, automate tasks, and generate reports. Customers report invoices are being paid 90% in full and five days faster, and that manual work has been reduced by 30%. AI agents help close books, categorize transactions, run payroll, automate invoice reminders and surface discrepancies.For instance, one Intuit customer uncovered fraud after interacting with AI agents and asking questions about amounts that didn’t add up. “In the beginning it was like, ‘Is that an error? And as he dug in, he discovered very significant fraud,” Tessel said. Why humans are still in the loopStill, Intuit operates on the principle that humans are “always accessible,” Tessel said. Platforms are built in a way that users can ask questions of a human expert when they’re not getting what they need from the AI agent, or want a human to bounce i …
