Kericho County, Kenya – A typical Saturday morning starts before sunrise for Chepkorir Rotich, a farmer in Kiboito village in western Kenya’s Kericho County. By then, Rotich has already milked her cows and sold the milk, fed her chickens, and headed back to pluck vegetables for orders already placed. Her work starts this way every day, and she does it with passion.When the 33-year-old mother of two left college more than a decade ago, she was excited and ready to join the formal employment sector and secure a full-time job.“I thought I would be employed as a business administrator, but after looking for a job for too long, I accepted contract offers in three different companies,” she says. “The highest paid me about $200 in a month. While living in Nairobi, that wasn’t enough.”A lack of white-collar jobs has kept young Kenyans like Rotich out of employment, leaving them to innovate ways to survive and earn a living. In doing so, many youths have resorted to agriculture and other fields, with many using digital as well as vocational skills to stay ahead of the game.From fields to feeds: farming goes socialRotich, for example, uses social media to market her produce and to learn how to practice agriculture using modern methods. Social media helps her share knowledge with yo …
