Clearwater Paper Corporation introduced the Circa paperboard line to the United States market, marking an expansion of the company’s product offerings in the recycled paperboard segment. The launch came through a partnership with Greenpaper and represented a strategic move to address customer demand for sustainable packaging solutions alongside the company’s existing premium offerings.
The Circa range comprises two primary product lines designed for distinct applications. Circa Carton serves as a coated recycled folding carton board, while Circa Carrier provides a board engineered for more demanding operational conditions. Both products are manufactured from 100% recycled fiber, positioning the line as a sustainability-focused alternative within the broader paperboard market.
Clearwater Paper’s leadership characterized the expansion as a response to evolving market needs. President and CEO Arsen Kitch noted that the launch complemented the company’s existing premium solid bleached sulphate portfolio while broadening its ability to serve customers across a wider range of packaging applications. The collaboration enabled the company to offer recycled options without diverting resources from its traditional product lines.
Greenpaper, the manufacturing partner, operates the paperboard production on a newly recapitalized recycled paper machine utilizing a circular production model centered on post-consumer materials. CEO Bernardo Zambrano emphasized the company’s commitment to expanding recycled paperboard solutions while maintaining its position as a fully independent, non-integrated producer. Zambrano characterized the partnership as a reflection of a broader vision to diversify product reach while strengthening market position in the United States.
The collaboration positioned both companies to address growing customer interest in high-quality recycled carrier and coated recycled board grades, offering a market option from an independent producer outside the integrated paperboard industry structure.
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