Digital Ads to Surpass TV Ads in 2017

The ad market is poised for a major shakeup in 2017, with digital ads expected to surpass TV ads. Based on statistics the digital ad market is set to surpass the TV ad market for the first time. According to eMarketer, TV ads will account for 35.8% of all media ad...

5 Ways You Can Reduce Business Costs

If you want to increase the profitability of your business, the general rule of thumb is that you have to increase your revenue and control your costs. It can be quite tempting to increase your costs as your business grows. However, this can hamper your cash flow, as...